We attended Expert XP 2025 and, this year, we took on a different challenge: creating an activation journey that was fun, interactive and, of course, true to our style.
It all starts with a quick sign-up. From there, the experience comes to life: there is an electric track to test agility, an activation with photos and data to better understand each participant’s profile, and even a dynamic to recommend the products most aligned with each customer or prospective customer.
And in the Trader Arena? There was a reflex duel that became the event’s craze. Competition, laughter and plenty of great exchanges.
Those who stopped by experienced all of this up close. And you—have you started your journey yet?
